Built at AI Product Buildathon 2026

Support intelligence
that acts before
you even look

Buransh.ai is the AI middleware layer between your support inbox and your team — scoring every ticket by urgency, sentiment, and customer trust before any human sees it.

3
Scoring signals
<3s
Per ticket analysis
0
Workflow changes needed
Priority queue — live
100
Duplicate charge on account
Enterprise · Billing · at risk
↑ escalating
94
API latency degraded 40%
Enterprise · Technical · champion
↑ escalating
61
Cannot log in — new user
Free tier · Account · new
↑ escalating
18
Dark mode feature request
Standard · Feature · loyal
→ stable
Score breakdown
100
Critical · Escalate now
Base urgency 90/100
ARR multiplier 1.4×
Trust inverse 1.3×

400 tickets. One flat queue.
No way to tell what matters.

Support teams don't fail because of volume. They fail because urgency is invisible on arrival. A churning enterprise customer looks identical to a password reset request.

⏱
2.4 hours wasted daily
Average agent spends nearly half their shift sorting tickets before resolving any.
⚠
Churn window is 72 hours
73% of B2B SaaS churn decisions are made within 72 hours of an unresolved critical issue.
🔁
Rule-based tools are brittle
Zendesk and Freshdesk tag by keyword. They can't understand "this is really disappointing" as a churn signal.
🌱
New customers are invisible
A brand new user's first ticket is their entire relationship with you. Most tools treat them like everyone else.
$14.5B
Global helpdesk software market waiting for an AI-native triage layer

Three signals. One score.
Zero new workflows.

Every incoming ticket passes through Buransh.ai before any human sees it. The result is written back into your existing platform as enriched context.

01
Base signal — AI reads the ticket
Urgency (0-100) and sentiment (0-100) are scored independently. A calm API outage and an emotional password reset are treated completely differently.
Claude / Llama AI
02
ARR multiplier — revenue context
Account tier and LTV nudge the score upward for higher-value customers. It's a multiplier, not an override — it never buries a genuine emergency.
1.0× → 1.4× range
03
Trust buffer — CSAT trajectory
Recent CSAT scores are weighted more than older ones. A customer going 5→3→1 is escalating even if today's message sounds calm. New customers always get maximum priority.
Recency-weighted decay

Two people from the hills.
Both have lived this problem.

We both grew up in Uttarakhand — where the Buransh rhododendron blooms every spring in the high-altitude forests. It's a flower known for its resilience: it thrives in difficult terrain, survives harsh winters, and blooms reliably when others can't.

We named this product after it because that's what we're building — something that handles the difficult, high-pressure environment of enterprise support without breaking.

We've both watched a frustrated enterprise customer sit in a queue while the team cleared password resets. We knew the cost. We just couldn't fix it then.

"The problem was never the volume. It was that urgency was invisible on arrival."
RB
CRM & Growth · System Architecture · AI Workflows
Customer care ops and CRM background with experience in performance marketing and CRM automations. Aspiring PM building at the intersection of AI and customer experience. Conceived the three-signal scoring model that powers Buransh.ai.
🏔 From Uttarakhand
KM
Fullstack Development · UI/UX · Product Design
Software development background, passionate about building products that support human interaction with data. Designed and built the Buransh.ai dashboard and brand identity.
🏔 From Uttarakhand
Built in 48 hours at the AI Product Buildathon organized by The Product Space. Both of us are aspiring PMs — this is our first shipped AI product.

See it work in real time

Open the dashboard, hit "Load demo", and watch 5 tickets get triaged in seconds. No login. No setup. No explanation needed.

Live AI scoring
Emotion velocity indicators
Draft responses generated
Signal breakdown panel
Open Buransh.ai dashboard →
USE YOUR OWN GROQ API KEY
The demo runs on our shared key with limited capacity. For faster, uninterrupted analysis — paste your own free key from console.groq.com (takes 2 minutes, no card needed).

We're building this for people
who've lived the problem.

Thank you, The Product Space

Building Buransh.ai in 48 hours wouldn't have been possible without the structure, community, and genuine encouragement from The Product Space. This buildathon gave us the constraint we needed to turn years of customer care frustration into something real.

For two aspiring PMs from Uttarakhand — this is just the beginning.

Built with genuine intent · AI Product Buildathon 2026 · @theproductspace